Put Your Brand
In the Picture.
My Fishing Place is more than a TV show — it's a trusted bridge to 500,000+ engaged Australians who fish, work hard and buy the gear they see on screen. Partner with us.
A TV-Led Brand
With a Real Audience.
Australia's only panel-style fishing show. 5 seasons on 7mate and 7plus. Back for Season 6 in early 2027 with new locations, new gear, and new brand partners.
Blokes Who
Get the Job Done.
Our viewers are skilled workers and tradies, 25–44, who value mateship, adventure, and the gear that earns its keep. They're active across social — and they trust the boys because the boys are one of them.
Versatile
Brand Integration.
We work with partners to deliver tangible value aligned with your marketing objectives. Category-exclusive partnerships available.
National TV Exposure
Nationally broadcast episodes on 7mate that continue to accumulate ratings year after year.
- 7mate free-to-air (primary)
- 7plus streaming catalog (back seasons)
- Compounding exposure beyond first air date
Authentic Product Placement
Gear used and shown on the boat. Natural panel discussion on how gear actually performed.
- On-location use in every episode
- Studio panel mentions
- Online "Gear Guide" per episode
On-Set & In-Field Branding
High-visibility placement in panel discussions and on location with the boys.
- Shed signage within panel scenes
- Apparel branding on hosts' shirts & hats
- Boat & vehicle branding on travel segments
Digital & Social Extension
The show has a life outside airtime — year-round engagement across social.
- YouTube distribution of full eps
- Short-form social cuts (IG, FB, TikTok-ready)
- Partnership tags/mentions in posts
Exclusive Content Creation
Brand-led content produced by InVision Media's in-house team (25+ years experience).
- Video & stills packages (organic + paid)
- Tailored sponsor videos
- Behind-the-scenes & product features
Tradie Fish Off
Inaugural competition in Season 6 — Australia's hardest-working tradies go head to head.
- Naming rights sponsorship
- Trade/profession sponsorship
- On-screen product integration
Tradie Fish Off
A high-energy, personality-driven fishing competition bringing together Australia's hardest-working tradies for a friendly showdown on the water. Competition, camaraderie, travel and storytelling — delivering strong brand integration for sponsors seeking authentic reach into Australia's trade, outdoor and lifestyle audiences.
Earned attention — not push advertising.
1 · Full Competition Sponsorship
Annual naming rights, contestant nomination, in-show and on-location branding, winner presentations and trophy moments.
2 · Individual Trade Sponsorship
Contestant nomination rights — run an internal promotion to nominate a tradie from your business.
3 · On-Screen Product Integration
Goods or services provided as part of the competition with brand exposure or product placement in the content.
Find Your Fit.
A starting framework — every partnership is designed around your marketing objectives. Talk to us about a bespoke package.
- Product placement on selected episodes
- Gear Guide listing (per-ep online showcase)
- Logo on Sponsors page
- Tagged social posts
- Product placement across full season
- On-set branding (shed signage or apparel)
- Dedicated sponsor page with link
- Tailored sponsor video (stills + video)
- Featured Gear Guide inclusion
- Cross-platform social campaign
- Category exclusivity
- Boat & vehicle branding
- Apparel branding on hosts
- Tradie Fish Off naming rights (optional)
- Major presence across all 5+ platforms
- Bespoke content package
On the Boat
With Us.
A roll-call of the brands helping make Season 6 happen. Want yours on this list?
Ready to Join
the Adventure?
Drop us a line with a quick note about your brand and we'll send you the 2026 media kit.